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You reached max level cap in World of Warcraft. You ran and farmed instances for the best gear you could get. You min max every stat and abused your main professions to bolster your effectiveness in combat. You feel you are ready for the next level and want to break into the world of end game raiding.
But hold your jets; applying to a raid guild isn't as easy as hanging out in the guild recruitment channel. Applying to a high end game is more than 'their name is nice'. Many tend to have reputations for better or worse, and some are farther along in progression then others.
Some require just a general time commitment, some almost part time job level in commitment. Looking at a realm's progression thread will make week through guilds that do not interest you a bit easier.
Searching for how to apply to these kinds of guilds isn't hard; going to the official realm forms will have most guilds worth their salt's 'official' website links. These links will have what that guild's goals are, their general mindset, their open vacancies, and requirements. Seeing a form for such a structured guild may seem daunting, but actually applying with these simple rules in mind will make that process a lot easier.
Be honest! Don't lie on your app.
A lot of raid guilds (mainly high end or level capped guilds) do not use the in game guild recruitment tool or chat. Many keep their own separately maintained website where they have an app process that is like applying for a job. Many list requirements and ask for related experience.
Some (just like applicants in real life jobs) tend to embellish their experience or gloss over past situations with other guilds to present a better application. Before the advent of achievements, many guilds went by word of mouth. Past guild leaders like old employers talk and discuss how you were as a player both performance and social wise. In fact even now they still do talk. Achievement are not as reliable as the people that witnessed you get them.
There is nothing worse than being called out for drama you left off the application, claiming you've raided this place (and the guild finds out you paid to be carried through) or old dirt from that bad fall out with a ex class lead rearing its ugly head. It's better to state any issues that are pertinent to your app outright. This being said,
List all pertinent raid experience/attunements/trade skill specializations.
Do you need attunements or are you set? What are things about your raid experience that your Achievement windows doesn't show? Were you a raid leader, a main tank, a class leader? Are you a pot master alchemist with many rare recipes? Things that have you stand out as a valuable resource is a good thing to list.
What is your availability?
Keep in mind that not everyone plays at the same time as you. You may play on a West coast server but be an east coaster. Your guild may be a late night guild. Or maybe you have a school/job commitment that has you skating the edge of the guild's raid start time.
Tell the guild these conflicts in advance - there's nothing worse than getting shut out of an trial raid because you were running late from work and no one from the recruiting guild knew!
Think of yourself as pitching to a new job. What could you give this guild as a person?
This is more of a self promotion thing. Anyone can come apply to a guild with a shinny raid record and with great stats. But if you are as dull as a board your app may get passed over. Show why you are a great person to hang with alongside your qualifications. These people you will be raiding with upwards of 15+ hours a week. This will be hours full of progression, wipes, and boss kills. Will you be that one griping after hour two, or a raider that will keep their calm and can take advice?